"Love for Sail" - NCL's Marketing Coup

Love for Sail - NCL Norwegian Cruise Lines has pulled off a major marketing coup with several of its cruise ships being featured in a new reality show called "Love for Sail."  

Think of the new show being a mix of "The Bachelor / Bachelorette" meets "The Love Boat."  Men and women will set sail on a NCL ship looking for love.  TV Cruise Director Julie McCoy from the Love Boat has been replaced by two cruise directors "Bocko" and Carmen who will act as matchmakers for the beautiful people during the cruises.

Fox News describes the activities as including activities on and off of the cruise ships:  

"The passengers go on dates, parties and shore excursions, stopping in ports of call that include Ocho Rios, Jamaica and Nassau, Bahamas.  The series will be shot on the Norwegian Epic, Norwegian Pearl and Norwegian Star with scenes filmed in the Mandara Spa, the Bliss Ultra Lounge and La Cucina Italian restaurant . . . "

The show premieres on the Lifetime channel and will debut tomorrow night (April 10th) at 10:00 PM EST. 

With as much bad news coming out of the cruise industry this year, "Love for Sail" has the potential to bring a sense of romance and escapism back to the cruise industry - unless one of the NCL cruise ships catches on fire, collides or sinks during one of the shows .  .  .    

 

Photo credit: Lifetime / NCL

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Comments (1) Read through and enter the discussion with the form at the end
Jonathan Kight - April 9, 2012 7:21 PM

I'm a crew member on the N. Epic, and I was working in one of the venues they were shooting at on the ship. While shooting, we had a medical emergency with one of the REAL passengers just 20 ft. away from the hot tub they were shooting in. Did they stop shooting? Of course not! Why not add a bit of real drama to a terrible dating show....

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