Royal Caribbean Cruises, which I believe is one of the leaders in irresponsible alcohol practices in the cruise industry, is adding to its already controversial beverage policies with an offer of free booze when two passengers book balcony rooms or higher levels on trans-Atlantic re-positioning cruises this spring to Europe.
South Florida Business Journal covers the story in an article New Twists in Boozing and Ocean Cruising. The Journal explains that Royal Caribbean is offering the free booze to passengers who buy balcony cabins on:
Navigator of the Seas’ 15-night sailing from New Orleans to Rome (Civitavecchia) on April 6;
Independence of the Seas’ 13-night sailing from Port Everglades to Southampton, U.K. on April 7;
Brilliance of the Seas’ 11-night sailing from San Juan, Puerto Rico to Lisbon, Portugal on April 13; an
Adventure of the Seas’ 14-night sailing from San Juan to Southampton on April 21.
We have seen a correlation between too much booze and women and children being sexually assaulted, drunken brawls and passengers going overboard. Royal Caribbean does not mention whether there is a limit to how many drinks its bartenders and waiters will serve the passengers. Carnival recently stated that there is a 15 drink "limit" on its all-you-can drink policy. So if that is any indication of the standards of the cruise industry, then the new free drink policy on the Royal Caribbean ships will be surely result a significant portion of the passengers being intoxicated.
We have written about Royal Caribbean drinking policies before. Consider reading Booze Cruise: The Royal Caribbean Way.
The South Florida Business Journal mentions our blog in its article:
"Maritime attorney Jim Walker of Walker & O'Neill has written some critical blogs about alcohol consumption on ships. He alleges some cruise lines routinely over serve passengers with bartenders being incentivized to do so. Of course, Walker is in the business of suing cruise lines when something unfortunate happens to passengers or crew members.
Carnival recently imposed a limit of 15 drinks in a 24-hour period for its booze bundles, which Walker likened to "no limit at all." A contrarian might argue that some people can knock down a beer an hour all day long and into the night without being stumbling drunk.
The danger for cruise lines is lawyers in some cases are trying to hold them liable for over serving passengers. Walker has a blog about a lawsuit involving a female passenger on one ship, who was allegedly raped by members of a ship's crew after drinking too much."
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Photo credit: Cruise Critic