The Chief Marketing Officer (CMO) Council, a global network of senior marketing executives, selected Carnival Corporation as one of the “Bruised, Battered and Embattled Brands” in 2019.
According to the advertising publication Campaign, the CMO Council selected 20 companies to be on its “bruised and battered” 
dis-honor roll. Carnival Corporation joined the likes of
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PR News recently published an interesting article about how Royal Caribbean Cruises successfully handled its public relations image during the 2013 fire aboard the Grandeur of the Seas. Titled How Royal Caribbean Controls the Message During a Crisis, the article explains how the cruise line effectively controlled the narrative when the Grandeur caught
The cruise industry is touting a report titled Evaluation of Cruise Industry, Global Environmental Practices and Performance.
It’s a non-critical summary paid for by the industry’s trade organization, the Cruise Line International Association ("CLIA"). The report is largely a PR stunt which omits the relevant, recent history of the practice committed over the course
Former Oceania Cruises passenger Toronto resident, Richard Silver, was aboard the Oceania Insignia a few years ago when the luxury cruise ship’s engine room caught fire.
Two contractors and one Oceania crewmember died in the fire while the cruise ship was docked at Port Castries, St. Lucia. Some passengers who left comments on social media
I have always wondered how the public relations people at the Cruise Line International Association (CLIA) manage to show up at work.
Their sole purpose is to spin the news and try to make the cruise lines look good.
It seems, to me, that’s a hard thing to do.
In just the last ten days
The captain of the Freedom of the Seas, Captain Ron Holmes, I am told by crew members is a good man. He is well liked and respected by the crew, from what the shipboard employees tell me.
After the fire, Captain Holmes, via a closed circuit television loop, explains to the passengers what just happened.
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A number of news sources report that SeaWorld’s Chief Financial Officer (CFO), James Heaney, will be joining Carnival Cruise Line as CFO next month. Mr. Heaney worked at SeaWorld since 2011.
As the movie Blackfish reveals, SeaWorld profits by forcing captive orcas, which swim a hundred miles a day in the wild, to entertain tourists. The
A Harris Poll released today reveals that the public has a lack of confidence in the reliability and safety of the cruise lines. Although the cruise industry was improving the public’s perception of cruising, the numerous norovirus outbreaks aboard cruise line ships this year seem to have "effectively stolen the wind from the industry’s collective
This weekend saw the epic failure of Royal Caribbean’s corporate communications department after two of its cruise ships, the Adventure of the Seas and the Navigator of the Seas, encountered difficulties returning to their respective ports.
The Adventure of the Seas encountered propulsion problems last week and, eventually, a total failure on Saturday night
This week I listened to the multi-millionaire cruise executives praise the cruise industry at the "state of the cruise industry" at the Cruise Shipping Miami (CSM 2014) trade show.
As anticipated, Carnival’s CEO and former Monsanto chemical executive Arnold Donald said cruise ship accidents are "so rare . . . cruising is safe." Royal Caribbean’s
Lawyers involved in a trial are not suppose to make comments during trial which are likely to affect the jury or trier of fact. The theory is that trials are suppose to be decided based on the testimony and exhibits introduced into evidence, and not by PR statements which are not subject to the rules
Are sexual crimes committed by cabin attendants against women in their cruise ship cabins “shocking?”
If you define “shocking” as “disturbing” or “upsetting,” of course.
But if you define “shocking” as “unforeseeable” or “unpredictable,” not at all. Who’s the most likely sexual predator on a cruise ship? A male cabin attendant. What’s the most likely
This morning I wrote an article about Princess Cruises immediately blaming the sick passengers for what appears to be the latest norovirus outbreak aboard the Caribbean Princess: Blame Game: Princess Accuses Passengers of Starting Norovirus Outbreak on Caribbean Princess. Princess’s PR spokesperson Julie Benson accused the passengers of bringing the virus with them
Last night the Caribbean Princess cruise ship returned early to Houston, Texas with passengers and crew members suffering from a gastrointestinal illness (GI) outbreak. There are around 173 people officially reported to be ill on the ship, mostly passengers. A Houston news station says the outbreak was caused by norovirus.
Determining the type of GI
The news of 600 passengers and crew members stricken with what appears to be norovirus is dominating the cruise news today. The story broke on Friday with the Centers for Disease Control (CDC) announcing that a little over 300 passenger and crew aboard the Explorer of the Seas were suffering from nausea and diarrhea.
The
This weekend, the Royal Caribbean Blog (an unofficial Royal Caribbean fan website) quoted Royal Caribbean President and CEO Adam Goldstein saying that the "last two or three years" of cruise ship mishaps are just an "anomaly."
Goldstein made his comments to CNBC’s Simon Hobbs who excitedly told the television audience that there was a disconnect
Yesterday several passengers from the Holland America Line Veendam contacted us because they were upset that a passenger went overboard during a cruise to the Mexican Riviera. They returned from the cruise knowing that someone had died at the end of the cruise as the ship sailed back to SanDiego, but they did not know
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A newspaper in Australia presents two sides of the cruise industry today.
The main article is entitled: Death, Assaults, lawlessness … the Dark Side of the Cruise Industry. It’s a must read article for everyone interested in the historical view of the problems which continue to plague the cruise industry: missing passengers, excessive alcohol
